Our mission is to serve as a dynamic force for positive transformation. We are dedicated to empowering our fellow Hispanic real estate professionals within KW as well as the communities we are committed to uplifting. Our goal is to foster generational wealth through the promotion of sustainable homeownership, recognizing the profound impact it can have on individuals, families, and the broader Hispanic community. Through advocacy, education, masterminds, leadership development, and community engagement, we aim to be a catalyst for enduring positive change.
In 2022, the Hispanic homeownership rate reached 48.6 percent. The 0.2 percentage point increase from the year prior, added 349,000 net new homeowner-households, posting one of the largest single-year gains for Latinos in the past 10 years.
Latinos account for more than half (53.8 percent) of U.S. population growth over the last 10 years.
Latinos have held the highest labor force participation rate of any demographic for the last two decades, and are responsible for 65.5 percent of labor force growth over the last 10 years.
13% of all U.S. small businesses are LATINOS ARE SMALL BUSINESS OWNERS. Latinos are 1.7 times more likely to start a business than other demographic groups.
The Latino median household income has grown by 49.9 percent over the last ten years, outpacing the overall income growth of 35.7 percent during that same period.
As of 2022, there are 7.9 million mortgage-ready Latinos aged 45 and under and 2.8 million who are near mortgage-ready. According to Freddie Mac, 33 percent of Latinos aged 45 and under have the credit characteristics to qualify for a mortgage.
*Source – 2022 State of Hispanic Homeownership Report which is a publication of NAHREP® and the Hispanic Wealth ProjectTM.
To be the #1 independent Hispanic group of associates within the Keller Williams family of companies, focusing on fostering intercultural understanding and empowering our Hispanic associates and communities through advocacy, networking, masterminding, education and generational wealth through sustainable homeownership.
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